Critical edge

Critical thinking in communication and marketing, or how to run your scrappy business in a Squid Game economy.

Welcome to a hub designed for you, ambitious professionals seeking deeper insights and long-term success through practical, grounded strategies rather than random, quick fixes. This platform offers a helpful pathway to business growth for young leaders, communication and marketing directors, savvy influencers, and entrepreneurs.

Wired Whimsy Wits ©Mellingsater 2025 Illustration

Here, you will find critical thinking tools, scientifically backed perspectives, and cutting-edge guidance on communication, marketing, and corporate governance: Resources essential for refining your strategy, innovating your business model, and charting a sustainable and innovative path to growth.

Everything we share is evidence-based and rooted in critical thinking.

Superpower: Activated

Signing up unlocks your inner growth superpower; your exclusive business transformation library, always at your fingertips.

Algo-rhythms, don't skip a beat

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